Adobe Experience Manager: Classroom in a Book: A Guide to by Ryan D. Lunka PDF
By Ryan D. Lunka
Adobe event supervisor (formerly CQ5) is an major web pages administration method aimed toward giving electronic dealers the facility to create, deal with, and convey custom-made on-line experiences.
Adobe adventure supervisor: lecture room in a booklet is the definitive consultant for sellers who are looking to comprehend and learn how to use the platform. It explains the enterprise price of the good points and the general philosophy of the product and is a must-read ahead of sitting right down to paintings with an implementation staff. dealers will comprehend why AEM is developed because it is to allow them to modify enterprise approaches and perform profitable implementation. They’ll get perception into how you can accomplish the basic projects to extra successfully create and deal with content material. They’ll additionally know about universal error and the way to prevent them.
After analyzing this ebook, sellers will understand:
• the fundamentals of content material administration in Adobe adventure Manager
• easy methods to combine Adobe event supervisor with different Adobe advertising Cloud products
• tips on how to deal with dynamic content material that's distinctive to express audiences
• the basic techniques that may aid to create a tender implementation
Getting all started
Ch 1: the fundamentals
Ch 2: comparing AEM
Ch three: dealing with content material
Ch four: electronic Asset administration
Ch five: Metadata and Tagging
Ch 6 Multilingual content material
Ch 7: Workflows
Ch eight: Social groups
Ch nine: E-Commerce
Ch 10: cellular for Marketers
Ch eleven: structure fundamentals
Ch 12: management fundamentals
Ch thirteen: internet Analytics
Ch 14: campaign administration
Ch 15: Dynamic content material
Ch sixteen: Integrating AEM
Ch 17: Technical Basics
Ch 18: Defining Requirements
Ch 19: person event Design
Ch 20: The Implentation Process
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Additional resources for Adobe Experience Manager: Classroom in a Book: A Guide to CQ5 for Marketing Professionals
Adobe Experience Manager: Classroom in a Book: A Guide to CQ5 for Marketing Professionals by Ryan D. Lunka