Adobe Experience Manager: Classroom in a Book: A Guide to by Ryan D. Lunka PDF

By Ryan D. Lunka

ISBN-10: 0321928636

ISBN-13: 9780321928634

Adobe event supervisor (formerly CQ5) is an major web pages administration method aimed toward giving electronic dealers the facility to create, deal with, and convey custom-made on-line experiences.


Adobe adventure supervisor: lecture room in a booklet is the definitive consultant for sellers who are looking to comprehend and learn how to use the platform. It explains the enterprise price of the good points and the general philosophy of the product and is a must-read ahead of sitting right down to paintings with an implementation staff. dealers will comprehend why AEM is developed because it is to allow them to modify enterprise approaches and perform profitable implementation. They’ll get perception into how you can accomplish the basic projects to extra successfully create and deal with content material. They’ll additionally know about universal error and the way to prevent them.


After analyzing this ebook, sellers will understand:

    •    the fundamentals of content material administration in Adobe adventure Manager

    •    easy methods to combine Adobe event supervisor with different Adobe advertising Cloud products

    •    tips on how to deal with dynamic content material that's distinctive to express audiences

    •    the basic techniques that may aid to create a tender implementation


Getting all started

Ch 1: the fundamentals

Ch 2: comparing AEM

Ch three: dealing with content material

Ch four: electronic Asset administration

Ch five: Metadata and Tagging

Ch 6 Multilingual content material

Ch 7: Workflows

Ch eight: Social groups

Ch nine: E-Commerce

Ch 10: cellular for Marketers

Ch eleven: structure fundamentals

Ch 12: management fundamentals

Ch thirteen: internet Analytics

Ch 14: campaign administration  

Ch 15: Dynamic content material

Ch sixteen: Integrating AEM

Ch 17: Technical Basics

Ch 18: Defining Requirements

Ch 19: person event Design

Ch 20: The Implentation Process

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Adobe Experience Manager: Classroom in a Book: A Guide to CQ5 for Marketing Professionals by Ryan D. Lunka

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